Jal Diwali – Water for Women, Women for Water Campaign: Key Details

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Join the Jal Diwali movement – where women take the lead in water governance! The Ministry of Housing and Urban Affairs (MoHUA) introduced an empowering campaign transforming women into guardians of water.

Launching Jal Diwali: A Celebration of Women in Water Governance

In a groundbreaking initiative, the Ministry of Housing and Urban Affairs (MoHUA) has unveiled ‘Jal Diwali – Water for Women, Women for Water,’ an awareness campaign embedded in the Atal Mission for Rejuvenation and Urban Transformation (AMRUT) flagship scheme.

This unique endeavor, conducted in collaboration with the National Urban Livelihoods Mission (NULM), sets out to redefine the role of women in water management.

Jal Diwali - Water for Women, Women for Water Campaign, Key Details

Key Components of the Campaign

Empowering Women in Water Governance

  • Jal Diwali offers women firsthand experiences in water treatment processes and safe drinking water distribution by organizing visits to local Water Treatment Plants (WTPs) in their cities.

Instilling Ownership and Responsibility

  • The campaign aims to cultivate a sense of ownership and responsibility among women for water infrastructure, turning them into active contributors to the sustainable management of this critical resource.

Phase I: November 7th to 9th, 2023

Participation and Scope

  • Encompassing all states and Union Territories (except those under the Model Code of Conduct), Phase I anticipates the active involvement of approximately 15,000 Self Help Groups (SHGs) women across India.

Focus Areas

  • Familiarizing women with the functioning of Water Treatment Plants and water testing facilities.
  • Promoting inclusivity and involvement through souvenirs and articles created by Women SHGs.
  • Educating women about the AMRUT scheme and its profound impact on water infrastructure.

Expected Outcomes

Knowledge Enhancement

  • Women participants will gain insights into the workings of water treatment plants and quality testing procedures.

Promoting Active Involvement

  • Women SHGs will actively contribute by creating souvenirs, fostering a sense of pride and involvement in water management.

Educational Impact

  • The program will serve as an educational platform, enlightening women about the significance of the AMRUT scheme and its transformative impact on water infrastructure.

Hands-on Learning

  • Participants will acquire practical knowledge about clean water provision and quality testing, empowering them to become champions of water conservation.


Jal Diwali is not just a campaign; it’s a movement, propelling women to the forefront of water governance. As we celebrate Jal Diwali, we celebrate the spirit of women actively shaping the future of water sustainability in our cities. Join the journey towards a water-secure tomorrow!

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As a professional blogger and passionate educator, I am driven by a deep-seated desire to share knowledge and empower others. With years of experience in the field, I am committed to providing valuable insights and guidance to aspiring learners. My passion lies in helping individuals discover their potential and achieve their goals. I am also a firm believer in the power of motivation and strive to inspire others to pursue their dreams with unwavering determination.

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